Tips For Promoting Your Blog/site

Maxxamillion

Gaming Geek
Joined
Aug 4, 2011
Messages
2,779
Maxxamillion submitted a new Article:

Tips For Promoting Your Blog/site

Promoting websites blogs and articles is a political nightmare, and something I must do because deep within my soul I must be a chronic sadist, but here is a look at the landmines and quagmires we all must avoid when promoting anything in the digital world.

Firstly and most importantly, don’t force the issue, I once wrote a book, and with hindsight I realise that going on and on about it put people off, it was ego and arrogance and desperation that fuelled my desire to succeed, but I realise now that less is more, one post a day, when a relevant thing has changed or been added is more than enough, if you have a big audience then you can start to be more regular – and if you are using twitter of facebook, people who are interested in you or your site/product will get the information.

Do be concise – this is my biggest rule in posting anything, and the main reason twitter is so popular, no one feels like they should have to trawl through hours of content just to get a score, a picture or video. Less is more, keep posts concise, or concise as possible, around 1000 words for a snapshot, more if you have a lot of ground to cover. Tweet when you have a genuine question, answer of thing to share…. And don’t spam

Spam – spamming is bad, this is the rule of social media, if you are regurgitating the same thing over and over and over, spewing out the same tweet 15 times a week, people will notice, people will take the action of blocking you – keep it fresh and light

Keep business and personal stuff separate – if you are promoting a business I find it is so easy to start degrading it to personal stuff, keep that for your personal blog, twitter, or better yet facebook. Sometimes people will want to know more about you, keep that to chat forums or facebook so that the brand identity doesn’t become ‘ohh look kittens’

Also DM’s

Direct messaging someone on twitter is an extension, and invitation even, for them to talk back, I have three rules 1) if the person is polite, please, thank you, I will check it out 2)if it turns out the content is worth while I will follow/subscribe as appropriate 3)If the content is garbage or spam, the person gets blocked

Assume that every human being on the planet has the same rules and we can all just get along fine.

Graphics- whilst I lack some finesse in this department personally, I do understand that having a clear, concise and well present graphic style is important, and don’t be afraid to correct someone who is doing it...

Read more about this article here...
 
Last edited by a moderator:
Top