We would like to increase the number of sign-ups by offerings downloads (mostly PDFs) and a job board for registered community members only. The hope is, that some of those new "members" would then also join the discussions. But the main idea is to increase memberships. This has been discussed already here: https://www.theadminzone.com/threads/free-download-for-registration-or-not.130183/
It's important to note that registering members can optionally opt-in to receive a newsletter when they register. So it's not necessarily a "bundle sale" or "package deal". Plus, the Community is non-commercial, any income from selling e.g. accessories or the like would go towards covering the running costs.
However, our main concern is, whether this is compliant with the EU's Data Protection Reg's (GDPR). To collect personal data, one must have a lawful basis for processing:
ico.org.uk
One legal basis is "Legal obligation" where it says: The processing must be necessary. If you can reasonably comply without processing the personal data, this basis does not apply.
On the other hand I could also have "Legitimate interests". But to use this legals basis is somewhat on the thin ice.
I think making downloads for members-only is somewhat easier to justify, e.g. if there was a lot of work involved in a work that is offered for download.
Making a job forum for members only, would certainly work well in terms of increasing sign-ups, but difficult to justify...
What do you think about such a "sign-up promotion" in times of GDPR?
It's important to note that registering members can optionally opt-in to receive a newsletter when they register. So it's not necessarily a "bundle sale" or "package deal". Plus, the Community is non-commercial, any income from selling e.g. accessories or the like would go towards covering the running costs.
However, our main concern is, whether this is compliant with the EU's Data Protection Reg's (GDPR). To collect personal data, one must have a lawful basis for processing:

Lawful basis for processing
There are six available lawful bases for processing. Which basis is most appropriate to use will depend on your purpose and relationship with the individual.
One legal basis is "Legal obligation" where it says: The processing must be necessary. If you can reasonably comply without processing the personal data, this basis does not apply.
On the other hand I could also have "Legitimate interests". But to use this legals basis is somewhat on the thin ice.
I think making downloads for members-only is somewhat easier to justify, e.g. if there was a lot of work involved in a work that is offered for download.
Making a job forum for members only, would certainly work well in terms of increasing sign-ups, but difficult to justify...
What do you think about such a "sign-up promotion" in times of GDPR?