Step 1: Remove adsHow so, Shawn's sollution is to make money with out ads. What would your solution be.
But i still have no idea what you would do. Ads are getting less and less people getting used to ad blockers and how to install. You only need a few geeks that learn people to install ad blockers and you block many ads.Step 1: Remove ads
Step 3: Profit!
Most of the reasons he gives for removing ads apply to other forms of making money too. Asking for donations? You might do okay the first round, but after that it will dwindle. Charge for subscriptions? Unless you have a niche within a niche within a niche that people can't get enough of, you'll have too much free competition for that. Sell merchandise? That's just a whole new level of overhead... and how many people really want a logo T-shirt that says "HorseForums.com.net.co.uk"?
That doesn't sound like a google product.I was at a Google event a few weeks back, they showed us an anti adblock product that they said could come out this year where adblock users are allowed to visit a site X times and then have the option to pay a fee for X days/months of access or the site will be blocked.
We used to run a "Please disable your popup blocker or become a premium member" notice, but have taken that down for 2 months now... and no change in ad revenue.
There is so much data out there over the course of decades that shows otherwise, especially in crowded markets. Many big brands were built through great advertising campaigns, and these companies have growth data from ad campaigns to prove it. For example, Dos Equis beer, whose market was stagnant in the USA, grew their USA sales by 34% after launching the "Most Interesting Man in the World" campaign.Good product does not need advertising;
Sour grapesso - going further - ad agencies are for loosers with crappy product.
I don´t think so. You can have a good product, but how are you going to sell it if people doesn´t know it exists?Im using (and always will be using) ad blockers of any sort. I will not stop. Now we are in the process of writing our anti-adblockers' blocker.
Until ad agencies disappear = not going to happen; so uninstalling adblocks will not happen also
Good product does not need advertising; so - going further - ad agencies are for loosers with crappy product.
word about it will go from mounth to mounth. Would take more time for the product to spread but will do the trick in long-term. Believe me.I don´t think so. You can have a good product, but how are you going to sell it if people doesn´t know it exists?